The Background

Barry Porter is a top-performing Mortgage Agent with Dominion Lending in Sarnia, Ontario. Known for his trusted advice and personalized service, Barry has helped countless clients secure financing for their dream homes and investments. Despite his strong track record, Barry’s website had never produced meaningful leads or direct business—leaving untapped potential in his online presence.

The Challenge

While Barry had built a successful referral-based business, his website wasn’t generating results. Visitors came and went without leaving their information, and Barry had no system in place to engage or qualify them in real time. He knew he was missing opportunities to connect with high-intent clients and wanted a simple, automated solution that could convert website traffic into real mortgage applications.

The Solution

Barry partnered with Realty AI to implement Madison, the AI-powered chatbot designed to engage, qualify, and capture leads directly from his website. Madison instantly greets every visitor, guides them through a natural conversation, and delivers Barry hot leads the moment they’re ready to connect—ensuring no opportunity is lost and freeing Barry from manual follow-up.

The Result

Within just his first week of using Realty AI, Barry secured a high-intent lead that turned into a phone call and ultimately, a completed mortgage application for a new condo purchase. The system paid for itself immediately, and Barry shared that the return on investment covered the next several years of service. Reflecting on the experience, Barry said: “In just my first week, I secured a mortgage application. The investment paid for itself immediately.” Now, with Realty AI working behind the scenes 24/7, Barry continues to focus on delivering outstanding service to his clients—while his website finally generates the quality mortgage leads it was always meant to capture.