Case Study
Top 1% in Canada

Kristal Amador, CMO
40+ qualified leads per month. 450% increase in lead flow.
Madison delivers results
450%
Increase in Lead Flow
40+
Qualified Leads Per Month
120
Hours Saved
Summary
CommVersion, their previous chatbot provider, was generating only 5-8 leads per month from their brokerage websites. They needed a solution that could dramatically improve lead volume and quality.
Realty AI replaced CommVersion with Madison across Century 21 Judge Fite's brokerage websites, deploying a fully customized AI engagement system that transformed website traffic into qualified lead volume.
Century 21 Judge Fite is one of the largest real estate brokerages in Texas. As the biggest Century 21 operation in the state, with multiple offices across the Dallas-Fort Worth area, their websites generate significant traffic every month.
But their chatbot provider, CommVersion, was converting that traffic into just 5-8 leads per month. For a brokerage of their scale, operating in one of the busiest real estate markets in the country, that number was unacceptable.
The problem wasn't traffic. It was conversion. CommVersion wasn't engaging visitors effectively, wasn't qualifying intent, and wasn't delivering the lead volume a brokerage of their size should expect.
Leadership decided it was time to switch. They needed a solution that could actually perform at the scale their websites demanded.
Realty AI replaced CommVersion across Century 21 Judge Fite's brokerage websites, deploying Madison as a fully customized AI engagement system configured for their specific markets and agent network.
Madison immediately began engaging every website visitor, qualifying their buying or selling intent, capturing contact details, and routing leads to the right agents. The system worked across all their sites simultaneously.
Unlike CommVersion, Madison was built specifically for real estate conversations. It understood the context, asked the right questions, and produced leads with actual contact information and clear intent.
The transition from CommVersion to Madison required no disruption to their existing operations. Realty AI handled the deployment and configuration while the brokerage continued serving their market.
After switching to Realty AI, Century 21 Judge Fite generated 450% more qualified website leads in their first 90 days compared to what CommVersion had been producing. From 5-8 leads per month to 40+ qualified leads monthly, the difference was immediate.
The improvement wasn't just in volume. Lead quality also increased significantly. Visitors engaged by Madison came through with verified contact information and clear buying or selling intent, making follow-up by agents far more productive.
"After switching to Realty AI, we generated 450% more qualified website leads in our first 90 days. The impact was immediate." — Kristal Amador
For the largest Century 21 brokerage in Texas, Realty AI delivered what their previous provider never could: a lead capture system that actually performed at the scale their websites demanded.
After switching to Realty AI, we generated 450% more qualified website leads in our first 90 days. The impact was immediate.

Kristal Amador | Kristal Amador, CMO
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