Madison engages visitors instantly and turns website traffic into qualified opportunities, tailored to your brand, market, and voice.
Your website already has the traffic. Madison turns it into conversations and qualified opportunities, tailored to your brand, market, and voice.
Madison greets visitors instantly, answers questions in real-time, and keeps conversations going 24/7.
Customize Madison’s name, tone, avatar, and colors so every conversation is feels like your team.
Pre-loaded and optimized for real estate, with full customization available as your needs grow.
Understand where your visitors come from and turn conversations into actionable marketing insights.
Madison is built to engage visitors instantly and turn website traffic into qualified opportunities, tailored to your brand, market, and voice.
Engage every visitor
Madison engages visitors instantly with relevant, real-time conversations tailored to your market, listings, and brand.

Engage visitors with confidence
Answer questions instantly
Greets visitors within 2 seconds
Keeps visitors engaged with relevant responses
Tailored to your website, market, and location
Reduce bounce rate, drop off, and missed opportunities
Supports multilingual conversations

Full customization
Your brand is what sets you apart. Madison blends seamlessly into your website, matching your colors, tone, and personality from day one.
Customize your assistant
Customize everything: avatar, assistant name, and more
Match your site’s colors, look, and feel
Customize chat window size and position
Pre-load common visitor questions
Customize pop-ups, timing, and workflows
Supports multiple languages for diverse markets


Fully contextualized to you
Madison is built for real estate, understanding your market, brand, and audience to create relevant conversations that build trust and convert more opportunities.
Simplify your setup
5-minute setup, pre-loaded out of the box
Upload bios, service areas, buyer guides, and FAQs
Add custom rules on top of real estate defaults
Tailored to your market and service area from day one
Trained on your existing website and content
Builds trust first, then captures leads naturally


Get the most out of your traffic
Most teams don't know who's visiting their website. Madison shows you who they are, where they're from, and what they're actually looking for before you ever have to ask.
Smart insights for your business
Identify buyers, sellers, investors, and vendors
See visitors mapped by location and neighborhood
Understand which visitor types drive the most traffic
Track searches, viewings, market questions, and more
Spot common questions and booking requests instantly
Know who’s ready to act and who’s still browsing

Designed to help teams engage visitors, qualify intent, and convert more opportunities.
Engages every single website visitor 24/7 to ensure no opportunities are missed.
Qualify buyers, sellers, and renters through natural conversation.
Book meetings directly into your calendar with our easy integration.
Capture contact details and lead insights automatically.
Receive instant notifications via text and email as soon as a new lead is captured.
Automatically send leads directly into your CRM with our simple integration.
Faster setup. Better conversations. More qualified opportunities.
Recommended
Setup Time:
Weeks to configure and deploy.
Lead Context:
Static. Only follows a rigid script.
Integration:
Complex integrations and manual setup.
Maintenance:
Requires ongoing maintenance and oversight.
Setup Time:
Less than 5 minutes. Pre-trained and ready to deploy.
Lead Context:
Dynamic. Understands nuanced, specific questions.
Integration:
Plug-and-play with major real estate CRMs.
Maintenance:
Automatic updates and priority support.
Copy and paste one code snippet. No developer needed. Works with all website providers, from legacy websites to custom builds.
FAQs
Everything you'd ask on a sales call, answered right here.
Madison is optimized to engage visitors within 3 seconds of landing on your website. While these settings can be adjusted, fast engagement is important since nearly 1 in 2 visitors leave within the first 10 seconds.