Case Study
Top 1% in Canada

Michael Cortesis, Broker
20 opportunities. $660K listing in first days.
Madison delivers results
20
Qualified Opportunities
14x
Return on Investment
+85%
Increase in Lead Conversion
Summary
Michael's team had high-intent visitors arriving from strong marketing but no system to engage them instantly. Without 24/7 coverage, potential listing clients were leaving the site without making contact.
Realty AI deployed Madison on cortesis.com to engage every visitor, qualify their intent, and surface the best opportunities for the team immediately. Madison worked on the site around the clock.
Michael Cortesis leads a top 1% RE/MAX team in Cobourg, Ontario, with a strong marketing presence driving consistent traffic to cortesis.com. The visitors were arriving. The issue was what happened next.
Without a system to engage visitors the moment they landed, high-intent buyers and sellers were browsing, not finding an immediate reason to connect, and leaving. Every bounce represented a missed opportunity.
The team was spending time on lead follow-up but couldn't get to the visitors who never made contact in the first place. They needed a front-door system that worked before human involvement.
Michael wanted a solution that would engage every visitor instantly, capture their contact information, and surface the serious ones for immediate follow-up.
Realty AI deployed Madison directly on cortesis.com, where she immediately began engaging every visitor who landed on the site. Madison asked qualifying questions, captured contact details, and identified intent in real time.
When a high-value lead was captured, the team received an immediate notification with full context on who the visitor was and what they were looking for. They could follow up with purpose and confidence.
Madison ran autonomously, requiring no ongoing management from the team. She handled every first conversation professionally, so the team only had to engage with leads that were already warm.
For a team with strong marketing already in place, Madison became the conversion layer that turned that marketing investment into real conversations.
Within just a few days of deploying Madison on cortesis.com, Michael's team captured a $660,000 listing directly attributed to a lead that came through the chatbot. The result was immediate and unmistakable.
Over the following months, the team captured 20 qualified opportunities and achieved a 14X return on investment, along with an 85% increase in overall lead conversion rate from the website.
"Completely blew us away. We are very happy with the quick results so far." — Michael Cortesis
For a top 1% team already operating at a high level, Realty AI delivered something they hadn't been getting from their website: immediate, automated conversion of traffic into business.
“Completely blew us away. We are very happy with the quick results so far.”

Michael Cortesis | Michael Cortesis, Broker
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