Google Analytics 4Synced
Colin ReyesNew contact · tags and notes attachedReal Estate Chatbot for Google Analytics 4
Turn Chatbot Conversations Into Google Analytics 4 ConversionsMadison is the best real estate chatbot for Google Analytics 4 because she sends conversation started, contact captured, and booking requested events. You finally measure conversions, not just pageviews.
Animated walkthrough: Madison qualifies a visitor on the Brightwater Homes website, capturing budget, timeline and contact details, then hands the finished lead to Google Analytics 4.
Track Conversations,Not Just Pageviews
Google Analytics 4 is event-based. Madison can send conversation started, contact captured, and booking requested events so reports show conversions, not only that someone opened a listing.
Your team can treat chatbot outcomes as conversions alongside the rest of the site instead of guessing which sessions turned into chats.
Book a DemoKeep Every UTMAttached to the Lead
Every qualified conversation can include the page it started from, whether that was a listing, a blog post, or a paid landing page.
When UTM source, medium, and campaign are on the visit, those values can stay attached so Google Ads, organic, and email traffic are not collapsed into one anonymous chatbot bucket.
See After-Hours ChatsRight in GA4
Overnight website traffic still talks to Madison. Those conversation events can still fire into GA4 so after-hours demand is visible in the property you already review.
You do not wait until morning to learn that paid traffic converted while nobody was watching the site.
Book a DemoGA4 Measures.Your CRM Owns the Lead.
Google Analytics 4 stays the measurement layer. The person record still belongs in the CRM you already run.
Madison qualifies on the website, sends conversion events to GA4, and can still hand the complete profile to Follow Up Boss or another CRM for follow-up.
Customer stories
Agents and teams already winning with Madison
Real estate professionals use Madison to qualify website visitors and hand complete profiles to the systems they already run.
A $566K Listing Captured, Closed, and Double-Sided. Director of Sales, RE/MAX Professionals
Mike Legault
Mike Legault
3 New Transactions Worth $3.3M in Just a Few Months. 88 qualified opportunities. 3 transactions, $3.3M closed.
Sarah Logue
Sarah Logue, Broker of Record
Replaced PPC with SEO + AI and Closed a $570K Buyer in 90 Days. 325 opportunities. $570K buyer closed in 90 days.
Jerry Henriks
Jerry Hendriks, Broker of Record
20 New Deals Closed in 12 Months with Realty AI. 104 conversations handled. 20 deals attributed to Madison.
Wade Kovacic
Wade Kovacic, Broker
30 Leads Captured in His First 45 Days. 194 qualified opportunities. 40% increase in website conversions.
Stephen Foster
Stephen Foster
2 Listing Leads Worth Over $40K in GCI. 19 qualified opportunities. 45% increase in website conversion.
Regan Pyke
Regan Pyke, Top Agent
Built in
And Madison keeps working after the conversation
Qualification, routing, branding, and reporting are included, not add-ons.
Madison keeps working after the chat so the right person gets the lead with the context they need.
After Hours Lead Qualification
Qualify overnight visitors with intent, budget, and timeline before your team is back online.
Lead Routing & Tagging
Route qualified leads with tags into the CRM you already run.
Custom Branding & Avatar
Match Madison’s colors, avatar, and greetings to your brand.
Organizational Architecture
Run dedicated assistants across sales, leasing, recruiting, and mortgage.
Custom Context & Instructions
Ground answers in your listings, markets, and guardrails.
Appointment Scheduling
Book meetings and showings against the calendar you already use.
Multi Lingual
Qualify website visitors in the language they already use.
Conversational Analytics
Turn every website chat into summaries, intent signals, and usable insight.
Analytics Dashboard
Monitor conversations, leads, and pipeline performance in one place.
Want to capture more website leads?No contracts.
Run it on live traffic. Prove the lift before you commit.
30 minute demo
Book A Personalized Demo
Get started
See Madison fire real conversions into Google Analytics 4.
Book a demo and we’ll show you conversation, capture, and booking events in GA4 with source URL and campaign details still attached.
Book a demoPopular FAQs
- 01
What events can Madison send to Google Analytics 4?
Conversation started, contact captured, and booking requested events can fire into GA4 so you measure chatbot outcomes as conversions, not listing pageviews.
- 02
Do UTM parameters stay attached to chatbot conversions?
When source, medium, and campaign are on the visit, those values can stay attached along with the source URL so paid, organic, and email traffic are not collapsed into one chatbot bucket.
- 03
Does GA4 become our CRM if we connect Madison?
No. Google Analytics 4 stays the measurement layer. The person record still belongs in your CRM or automation path. Madison qualifies on the website and can send events to both.
- 04
Can after-hours conversations still show up in GA4?
Yes. Overnight chats can still send conversation events into the GA4 property you already review.
- 05
Can we use GA4 with Follow Up Boss or another CRM at the same time?
Yes. GA4 measures the conversion. Your CRM stores the person. Madison can send events to GA4 and still sync the qualified profile to the CRM you already run.
